Diary of a Slightly Reluctant, Regularly Technologically Frustrated Social Media Start-Up.
I’ve not been blogging about my social media exploits recently but I have been busy behind the scenes pushing on with Twitter and LinkedIn.
Twitter seems to me to be 80% useless musings and 20% useful information. The ratio doesn’t sound good but because tweets are so short it is actually ok.
I think you need to be clear about what it is you want to get from using Twitter and you have to be prepared to persevere with it. I am keen to use Twitter to introduce myself and Making Lemonade to a wider audience. I’ve been reading up on how to do this. It is recommended that you tweet regularly, they say at least every day. I am more inclined to say tweet when you have something to say. The ratio I suggested above would be far more appealing if everyone only tweeted when they had something of interest to say!
My recent Twitter activity has been successful, so I thought I’d share this with you.
I was able to connect two of my followers last week. They were not aware of one another and had common business interests. In the process one of them retweeted my tweet (a bit like forwarding an email to all her contacts) with a link to my site to all her followers.
Yesterday I tweeted a link to the Inspirational Lemonade Maker Kerry Thorpe page on my site to raise awareness of her donor transplant campaign. Live Life Then Give Life then retweeted my tweet to their followers, which introduced me to their followers and raised awareness of the campaign.
In turn the fabulous Kerry Thorpe put a link on her Facebook page to the article I wrote about her.
As a result of this activity I have five new followers and been introduced to over 1000 new people. I am less ‘reluctant’ than I was when I first started out and less ‘regularly technologically frustrated’! I am keeping on with my social media endeavours. I will be completely convinced when they translate into enquiries and ultimately work, but I can now see that this is possible. Many people say they find Twitter addictive. I’m not in this camp but I am enjoying connecting people and find it useful to keep in the loop of what is going on in my field of interest.
The situation over the last few days has been win/win. I have connected people, promoted a worthy campaign and raised my own profile in the process.